EXELmoto
Exelmoto is an innovative Indian electric mobility brand set to transform urban and semi-urban commuting with its premium e-bikes. Founded by designer Akshai Varde and backed by celebrities Suniel Shetty, KL Rahul, and Ahan Shetty, Exelmoto combines stylish, motorcycle-inspired designs with the convenience and sustainability of pedal-assist electric bikes. Their debut models, the E1X Sky and E2R Rosso, feature rugged fat-tyre styling, lightweight frames tailored for Indian roads, removable lithium batteries, and a range of 40–60 km per charge. These e-bikes require no license or registration, making them accessible and cost-effective options for a wide range of riders.
Exelmoto aims to offer a clean, convenient, and affordable micro-mobility solution that encourages active riding while significantly reducing carbon footprints. With an introductory price under ₹42,000 and a strong nationwide expansion plan, including dealerships and service networks in major Indian cities, Exelmoto is positioned to make sustainable electric commuting aspirational and widely accessible. The brand’s launch campaign, “Ride the Future,” emphasizes innovation, style, and environmental consciousness, reflecting a new era of smart, eco-friendly mobility in India.