Perodua


Perodua, a Malaysian automotive manufacturer, is the leading car company in Malaysia, known for producing affordable and practical vehicles predominantly aimed at the local market. A joint venture between Malaysian and Japanese companies, Perodua’s cars are usually based on Daihatsu models, adapted to suit the Malaysian climate and road conditions. Their focus is on providing reliable, fuel-efficient, and affordable transportation to the Malaysian population. The cars are generally compact and well-suited to urban environments. While not typically known for groundbreaking technology or luxury features, Perodua prioritizes practicality, affordability, and ease of maintenance, making their vehicles a popular choice for budget-conscious buyers. Their success is closely tied to their understanding of the local market’s needs and preferences.